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FOREWORD--THE LAW OF SUCCESS 7

CHAPTER

I THE MODERN BUSINESS COURSE AND SERVICE 9

II THE DANGER OF SPECIALIZING TOO EARLY 30

V THE QUESTION BEFORE YOU 69

VI DESCRIPTIVE OUTLINE OF THE COURSE 72

ADVERTISEMENTS 121

Organization of the Alexander Hamilton Institute

Joseph French Johnson, D.C.S., LL.D. Dean, New York University School of Commerce, Accounts and Finance Frank A. Vanderlip, A.M., LL.D. Financier T. Coleman duPont, D.C.S. Business Executive John Hays Hammond, D.Sc., LL.D. Consulting Engineer Jeremiah W. Jenks, Ph.D., LL.D. Research Professor of Government and Public Administration, New York University

Erastus W. Bulkley, Member of the firm, Spencer Trask and Company Herbert S. Collins, Vice-President, United Cigar Stores Company Henry M. Edwards, Auditor, New York Edison Company Harrington Emerson, Efficiency Engineer Charles Ernest Forsdick, Controller, Union Oil Company Orlando C. Harn, Chairman of Sales, National Lead Company A. Barton Hepburn, Chairman, Advisory Board, Chase National Bank, New York Frederic H. Hurdman, Certified Public Accountant Lawrence M. Jacobs, Vice-President, International Banking Corporation Jackson Johnson, Chairman, International Shoe Company, St. Louis Fowler Manning, Director of Sales, Diamond Match Company Finley H. McAdow, Past President, National Association of Credit Men General Charles Miller, Former Chairman of the Board, Galena-Signal Oil Company Melville W. Mix, President, Dodge Manufacturing Company Emmett H. Naylor, Secretary-Treasurer, Writing Paper Manufacturers' Association Holbrook F. J. Porter, Consulting Engineer Welding Ring, Exporter Arthur W. Thompson, President, The Philadelphia Company of Pittsburgh Frederick S. Todman, General Manager, Hirsch, Lillienthal & Company John C. Traphagen, Treasurer, Mercantile Trust and Deposit Company of New York John Wanamaker, Merchant Walter N. Whitney, Vice-President, Continental Grocery Stores, Inc.

Albert W. Atwood, A.B., The Stock and Produce Exchange Bruce Barton, General Publicity Dwight E. Beebe, B.L., Collections Ralph Starr Butler, A.B., Marketing and Merchandising Geoffrey S. Childs, B.C.S., Office Methods Edwin J. Clapp, Ph.D., Transportation and Terminal Facilities Raymond J. Comyns, B.C.S., Personal Salesmanship Herbert F. deBower, LL.B., Business Promotion Roland P. Falkner, Ph.D., Business Statistics Major B. Foster, M.A., Banking Principles Charles W. Gerstenberg, Ph.B., LL.B., Finance Leo Greendlinger, M.C.S., C.P.A. , Financial and Business Statements J. Anton deHaas, Ph.D., Foreign Trade and Shipping John Hays Hammond, Consulting Engineer Edward R. Hardy, Ph.B., Fire Insurance Warren F. Hickernell, Ph.D., Business Conditions Solomon S. Huebner, Ph.D., Marine Insurance Charles W. Hurd, Business Correspondence Jeremiah W. Jenks, Ph.D., LL.D., Relation of Government to Business Joseph French Johnson, D.C.S., LL.D., Economic Problems; Business Ethics Walter S. Johnson, B.A., B.C.L., Commercial Law Edward D. Jones, Ph.D., Investments John G. Jones, Sales Management Dexter S. Kimball, A.B., M.E., Cost Finding; Factory Management Bernard Lichtenberg, M.C.S., Advertising Principles Frank L. McVey, Ph.D., LL.D., Economics John T. Madden, B.C.S., C.P.A. , Accounting Practice Mac Martin, Advertising Campaigns G. F. Michelbacher, M.S., Compensation and Liability Insurance T. Vassar Morton, Litt.B., Credit Practice Bruce D. Mudgett, Ph.D., Life Insurance E. L. Stewart Patterson, Domestic and Foreign Exchange Frederic E. Reeve, C.P.A., Accounting Principles Jesse H. Riddle, M.A., Banking Frederick C. Russell, B.C.S., Auditing Bernard K. Sandwell, B.A., International Finance William W. Swanson, Ph.D., Money and Banking John B. Swinney, A.B., Merchandising William H. Walker, LL.D., Corporation Finance

THE LAW OF SUCCESS


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